How to Be a Billionaire: Proven Strategies from the Titans of Wealth by Martin S. Fridson; Unabridged MP3 Audio Book; Narrator Johanna Ward

How to Be a Billionaire is the first comprehensive picture of the real strategies and tactics that built the great business fortunes of modern times. Packed with engaging accounts of titans like Ross Perot, Richard Branson, and Phil Anschutz, it will show you principles that can increase your wealth and business acumen to the mogul level.

Learn from Sam Walton, founder of the Wall-Mart retail chain, how his supreme devotion to copying the methods of other successful discounters succeeded better than innovation. Observe how to out-manage the competition through the example of Richard Branson: when the founder of Virgin Atlantic needed to reduce his staff by 400 people, 600 volunteered to take off a few months on sabbatical.

Martin Fridson looks at the careers, the methods, and the minds of self-made billionaires to distill the common keys to titanic accumulation of wealth. He identifies the methods, beliefs, and behaviors every businessperson must understand and emulate to reach the pinnacle of riches. How to Be a Billionaire is a manual for success that every aspiring tycoon will benefit from.

“Read by the smooth and intelligent Johanna Ward, this is a fascinating narrative about the lives of business titans…The strength of this audiobook is the balance of well-researched individual stories and the author’s nuanced abstractions about what made these people successful…A marvelous lesson and an important chapter in the history of why this country is the wealth incubator that it is.”—AudioFile

“This substantial addition to financial literature…stands apart in a crowded genre. Highly recommended.” —Library Journal

Martin S. Fridson is Managing Director at Merrill Lynch & Company and a member of Institutional Investor’s All-America Fixed Income Research Team. He is the author of It Was a Very Good Year, Investment Illusions, and Financial Statement Analysis. He serves on the board of the Association for Investment Management and Research.